Communications & Marketing
Stories That Stick : How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
Specific, actionable steps readers can take to find, craft, and leverage the stories they already have and aren't telling, teaching them that the moment they take control of their stories, they take control of their businesses and their lives.
Mobile for Good : A How-to Fundraising Guide for Nonprofits
Everything you need to know to conceptualize, build, and maintain a mobile and social fundraising strategy to dramatically increase donations.
Modern Media Relations for Nonprofits : Creating an Effective PR Strategy for Today's World
Your guide for building and carrying out an effective modern media-relations strategy. While there are plenty of other books that offer instruction on media relations, this one is written specifically for those who work for nonprofits and foundations.
